While Wave 2 is a significant release, Deep Analysis founder Alan Pelz-Sharpe told Reworked, it is as much an acceleration of Microsoft’s marketing efforts due to the slow monetization and widespread doubts about the value and effectiveness of generative AI. Enterprises are pushing back against the unprecedented cost of generative AI, he continued, as it remains hard to justify its value. Moreover, there are deep concerns regarding accuracy, security and compliance. “Wave 2 as such, in theory at least, focuses more on internal data than external data sources. Moreover, the pitch of Agents is specific to job roles, rather than just generic task support, so the hope is this will gain more traction,” Pelz-Sharpe said. “There are certainly some good RPA-style use cases (repetitive and highly predictable tasks) that will benefit here — but beyond that it’s not so clear.”