Startup Articles & Insights for UK Founders
Fresh thinking to fuel your next move
From funding tips to financial know-how, explore insights written for founders navigating the UK startup scene.
A revenue forecast built on a growth percentage won't survive the first question an investor asks about it. Here's how to build one from the drivers you control, and how the method should change as your sales motion matures.
Investors don't read your financial projections to find out what will happen, they read them to find out how you think. Here's what a credible three-year model contains and which assumptions get tested first.
A board pack is not just a longer version of your monthly accounts. It's built to get a small number of decisions made in ninety minutes. Here's what belongs in one, in what order, and what your investors skip straight to.
Financial due diligence is the stage where a round slows down or falls over. Here's what the process actually examines, the findings that cost founders money, and the preparation that matters months before it starts.
Most founders know their burn rate. Fewer know their burn multiple - and that gap shows up fast in investor conversations. Here's what it is, why it matters, and what a strong number looks like.
Most founders underestimate what it actually takes to prepare for a funding round. Here's how a fractional CFO gets your financial infrastructure into shape before investors start looking.
Getting your EMI valuation wrong can put your employees' tax treatment at risk. Here's what HMRC looks for and how to get it agreed correctly first time.
EMI is one of the most tax-efficient ways UK startups can attract and retain key people. Here's what it is, how it works and why founders should act early.
SEIS and EIS don't just benefit investors - they make your startup more fundable. Here's how to use them effectively when pitching UK angel investors.
Before your first external raise, your cap table needs to be clean and investor-ready. Here's what founders most commonly get wrong - and how to fix it before pitching.
SEIS and EIS are the UK's most powerful investor incentives - but they work differently. Here's how to tell which scheme fits your current raise and why it matters.
Revenue leakage won't appear on your P&L - but it absolutely affects your bottom line. Here's how delayed billing quietly costs you more than you think, and what to do about it.
Join Our Free Startup Events
Empower Your Startup with Financial Knowledge
Looking to sharpen your financial skills or learn how to secure funding for your startup? Our in-person and online events are designed to empower founders like you with practical knowledge on topics like equity, valuations, tax incentives, and scaling strategies. Whether you’re preparing for an investor pitch or navigating complex financial models, we’ve got you covered.
Tools & Resources for Startup Founders
The metrics that impress a seed investor won’t cut it at Series A. 20+ metrics, formulas and benchmarks for every stage of your SaaS journey.
The US is the world’s biggest VC market – but going in unprepared is an expensive lesson. Here’s what UK founders need to know before making the move.
From closing the round to raising the next one – everything funded founders need to manage their runway, control their burn and deploy capital with confidence.
Not sure how to fund your startup? Take our quick quiz to find out whether bootstrapping, grants, angel investment, venture capital or debt financing is the best fit.
Ready for tailored support? Let's talk.
We’ve helped countless founders like you solve their toughest financial challenges. Let’s dive into your specific needs and find the best path forward – whether you’re securing funding, managing cash flow, or scaling your startup.